About us

🌱 Our Mission

To make spatial data simple, useful, and accessible to every organization — regardless of size or industry.
We believe that great technology should serve people, not the other way around.
That’s why we design our solutions with usability, transparency, and long-term value in mind.

At Placematic, we don’t just deliver software — we build partnerships.
We listen, analyze, and design together with our clients to ensure every project creates measurable business outcomes.

🗺️ About Placematic

We turn maps into intelligent business tools.
Placematic is a technology company specializing in location intelligence, spatial data processing, and map-based applications.
For more than a decade, we’ve been helping businesses across Europe and North America use maps not just as a visual tool — but as a strategic advantage.

We believe that every business decision has a location component — and when companies learn to understand it, they can plan smarter, move faster, and operate more efficiently.

Our team brings together specialists in GIS, data analytics, software engineering, and UX design, all driven by one mission:
to transform complex spatial data into intuitive, powerful, and user-friendly digital products.

💡 Our Story

Placematic was founded out of a shared passion for geography, technology, and problem-solving.
In our early days, we helped companies integrate basic GIS systems. Over time, as digital transformation reshaped entire industries, we evolved — developing our own platforms, APIs, and analytics tools that make spatial data accessible to everyone.

Today, Placematic is recognized as one of the leading providers of GIS and map-based software solutions in Central Europe, delivering projects for clients in logistics, retail, real estate, telecommunications, and public administration.

We’ve built tools that redefine the way companies plan, navigate, and analyze their world — from intelligent route optimization to advanced geomarketing analytics.

🚀 What We Do

We create end-to-end solutions based on the latest mapping and spatial technologies — from concept to deployment.
Whether you need a custom mapping platform, location analytics engine, or API integration, Placematic delivers reliable, scalable tools tailored to your needs.

Our core expertise includes:

GIS software development – web and mobile applications for location management and analysis
Geomarketing and analytics – understanding customers, markets, and territories through data
Routing and logistics optimization – intelligent tools for fleets and delivery networks
API integrations – connecting mapping, geocoding, and data services across systems
Spatial data services – preparation, cleaning, and enrichment of digital maps and datasets

We are also proud creators of our flagship solutions:

UpGrid – advanced territory and area management platform
UpInsight – browser-based geomarketing analytics
Pos-Eye – customizable store locator for websites and retail networks
HERE Location Services – integration and consulting for HERE Technologies APIs

⚙️ Technology & Innovation

Innovation is at the heart of everything we do.
We continuously research new ways to use AI, machine learning, and automation in spatial analytics, route optimization, and territory planning.
By combining geospatial intelligence with predictive modeling, we enable our clients to anticipate demand, reduce costs, and improve sustainability.

Our technology stack includes the latest in cloud infrastructure, data visualization frameworks, and RESTful APIs — built for reliability, performance, and security.

🌍 Trusted by Leading Brands

We work with companies that rely on precision, scalability, and performance — from local startups to international enterprises. Our clients include logistics operators, retail networks, financial institutions, and technology providers who trust Placematic to deliver critical components of their infrastructure.

As a long-term HERE Gold Partner, we have access to world-class mapping data and the expertise to adapt it to diverse business scenarios — whether you manage a delivery fleet or a nationwide sales network.

🇺🇸 United States

Placematic USA LLC
1139 N Arlington Heights Rd 120
Itasca, IL 60143

🇵🇱 Poland

Placematic Sp. z o.o.
Wita Stwosza 48/105
02-661 Warsaw

🤝 Global Presence

Placematic operates internationally with offices in Warsaw, Poland and Itasca, Illinois, USA. Our teams collaborate across time zones to provide continuous support and deliver projects for clients throughout Europe and North America.

Our Promise

We combine technology, expertise, and curiosity to create map-based tools that empower smarter decisions.
For us, it’s not just about data — it’s about helping companies see the bigger picture and act with precision.